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An underrated sales tactic: Social proof everywhere.
It’s simple, and it works.
Especially in the current era, where so many people have been burned before. We’ve bought the shitty courses that were Zoom call recordings slapped together. We’ve enrolled in high-ticket memberships disguised as masterminds.
Now? We need to know that you’re legit. You can do that by building your own authority in your space. But social proof is a trust booster. Bonus points to make it really work for you.
In this post, I cover:
How to collect social proof you can actually use.
Screenshots of my customer feedback surveys that you can swipe ideas from.
How to sell more products and services with social proof.
Where to place social proof.
And the role of VOC in this mix. Because obvs we gotta talk about that.
